When we received the invite to Timo Weiland’s fashion presentation at the highly buzzed about Samsung 837 in NYC’s Meatpacking District we were super excited. Firstly, Timo Weiland is a CFDA superstar, newly appointed as one of the top new designers to watch. Secondly, Samsung’s digital wonderland is something that has been on my must-see list for NY places to go.
photo credit – Samsung.com
I used to spearhead Samsung’s integrated marketing campaigns and experiential events so I’m always curious as to what they’re up to now. I wasn’t disappointed! Samsung’s interactive lab, which makes you feel as if you’ve stepped into the future, allows you to test out their high-tech products, and experience virtual reality, 360 degree cameras, and other cool new innovations. Check out little Juliet exploring the digital playground! It was fun for all ages!
We even got to step into this mirrored room which took a 360 degree photo for us.
During this NYFW fashion presentation, guests were treated to a musical performance and viewing from all angles of this 3-story space.
The great thing about fashion presentations (as Juliet is happy to tell you herself) is that you can get up close and personal. Juliet loves when the models say hi to her.
Bold colors and graphic prints abounded. And when the fashion models left, Juliet wanted nothing more than to sit where they were standing, oblivious to the crowds and paparazzi that would gather to take the mini-model’s photo.
Once they left, I had to go up and commemorate the experience with our own mommy and me photo.
The best part of this experience was that Alan Eckstein, one of the designers for Timo Weiland, came up to us and introduced himself (complimenting Juliet). What an honor it was to meet him. We were so surprised that we forgot to take a photo with him.
If you haven’t already checked it out, definitely head on over to 837 Washington Street where the new Samsung experience lives at Samsung 837!
Click here to read on about our NYFW experiences!